The use of video as a tool for marketing grows in popularity, but it is also becoming more crucial. In this article, you will learn more about why marketing via media is becoming more important when compared to text marketing. 

An explainer clip featuring animation is a fantastic method of showing your viewers what you do, who you are as well as how you can resolve the problem of your customer. This all is in just a short video, why shouldn’t your public want to watch it? They press play for sure!

One can hop over to www.myevideo.com/top-10-animated-explainer-videos to find the best explainer videos for their business marketing.

Why is there an explanation video?

It will definitely increase your conversion rate and the video, in turn, will help to clarify your product's message. This is why explainer videos can increase sales. Customers are more likely to purchase a product if they've seen an explainer video. 

Why is animation important?

Here we are at the point where we will go over the reasons you should use animation in the video you use to explain your business.

1. It is hard to describe, explain and promote using other types of videos.

Animation makes it simpler to explain complex content or process. The main benefit of animation over a live life-like video is that all information or product can be displayed by using animation. 

2. Lively animated characters on explainer videos are often captivating cartoons that can also cause powerful emotions.

This creates an extremely special environment that draws an audience and keeps their interest. If the narrative is straightforward or interesting, and it evokes positive sentiments, it will be more likely to be remembered.

3. Animation isn't limited to scripts.

In an animated explainer video, the character can do everything you want them to do and it does not matter where! They can fly, dance, sing and wear what you want them to wear, while this can take place in any historical period and at any location.